MTV Africa Music Awards Kampala 2021, in partnership with Uganda, The Pearl of Africa, inspires musical collaborations and unites artists from across the continent.
On their recent trip to Kampala, Kenyan superstars Sauti Sol met with songstress Spice Diana, recently nominated in the Best Ugandan Act category, as part of the Road To MAMA campaign.
The artists immediately found great musical chemistry inspired by Ugandan music culture, and set up a makeshift studio. Spice Diana called on her long time hit-making collaborator Daddy Andre to produce the beat for their new track.
As part of their Road To MAMA experience in Kampala, Spice Diana also took Sauti Sol on a scenic tour to the Nakulabye neighbourhood, to show them where she grew up, the hardships she overcame and the inspiration that came from her early years in the city, concluding with delicious local cuisine, a “Spice Diana” rolex in Jinja for lunch.
Sauti Sol was in Uganda as part of a film shoot for the upcoming MTV Base “Road to MAMA” TV series, a three-part show, leading up the MAMA Kampala 2021 main show, that will air on 16 January, 30 January and on 13 February at 22:00 EAT, showcasing the beauty and diversity of the country, in partnership with Uganda, the Pearl of Africa.
The MAMA has always fostered a culture of musical unity, cultural exchange, collaboration and upliftment across Africa and the globe. As part of the MTV Africa Music Awards Kampala 2021 campaign, a series of skills exchange music workshops are set to take place in February, next month, bringing together aspiring and experienced musicians from Uganda and the continent.
The MTV Africa Music Awards Kampala 2021 will be hosted virtually in partnership with Uganda, the Pearl of Africa on 20 February 2021 at 22:00 EAT. The award show has a Best Ugandan Act category for the first time and six remarkable musicians have been nominated in honour of host country talent. These include Sheebah, Bebe Cool, John Blaq, Vinka, Daddy Andre and Spice Diana.
Voting for MAMA KAMPALA 2021 is open at www.mtvmama.com, and affiliated Twitter, Facebook and Instagram accounts. Voting T’s and C’s are available at www.mtvmama.com.
For more information on the MTV Africa Music Awards Kampala 2021, please go to www.mtvmama.com, like us on Facebook at www.Facebook.com/MTVBaseVerified, or follow us on Twitter and Instagram @MTVBaseAfrica. To join the conversation about the awards, please use the hashtag #MTVMAMA2021 #VISITUGANDA.
ABOUT MTV BASE
MTV Base is a 24-hour English language music television channel reaching 48.5 million African viewers in 10.5 million households in 48 countries in sub-Saharan Africa. MTV base is available across Africa on satellite (pay-TV) on DStv and GTV (pan-Africa) and on terrestrial television on partner stations Azam TV, Century Sun, SDTV (Century Sun / Startimes), TV3 (Ghana), NTV (Kenya), STV (Nigeria), NTA (Nigeria), Moreplex (Nigeria), Oyawatch (Nigeria) and SuperTV (Nigeria).
Targeted at mass Pan-African youth, MTV base is MTV’s first bespoke channel for the African market and features the continent’s broadest mix of contemporary artists and music genres. Launched on 22 February 2005, MTV base combines African and international music genres relevant to young African viewers including Hip Hop, R’n’B, dancehall, kwaito, hip life, reggae, zouk, m’balax, Amapiano, Afrobeat and Gqom, celebrating the cultural vibrancy and creativity of African music and artists.
Known as the “Pearl of Africa,” Uganda offers some of the continent’s most diverse wildlife viewing, dramatic landscapes, and immersive cultural experiences and warm people and hospitality. Uganda is home to more than half the world’s population of endangered mountain gorillas, and trekking to observe these gentle giants in Bwindi Impenetrable Forest is one of the world’s top bucket list travel activities. Safari opportunities abound in savanna, forest, and wetland settings throughout 10 national parks, where visitors can come face to face with “The Big Five + 2” – lion, leopard, rhino, elephant, buffalo, chimpanzee and mountain gorilla– as well as giraffe, zebra, hippopotamus, crocodile, and more than half of all bird species found in Africa. Among Uganda’s extraordinary natural attractions are the snow-capped Rwenzori Mountains; expansive Lake Victoria, which forms the source of the Nile River; and Murchison Falls National Park. For more information, please visit; www.visituganda.com